Cowboy Channel graphics

SNEAKY BIG Adds Rodeo Master to Its Credentials

SNEAKY BIG Staff / 3.14.2020

Football, baseball, basketball and, now, the rodeo. Our full-service production studio in Arizona has steadily been making a name for itself in the sports arena and recently added The Cowboy Channel to its growing portfolio of sports industry clients. As one of the original extreme sports, the rodeo brings viewers live action, fierce competition and intense athleticism.

“Next to go in Arena 1 is #52, The Cowboy Channel!!!”

The Cowboy Channel is the first 24-hour television network dedicated to western sports and lifestyle. When the folks there needed someone to create their 2020 graphics package, they knew who to call.

This project gave us a chance to flex our animation and broadcast muscles. Our team created an amazing new graphics package for the channel’s Professional Rodeo Cowboys Association (PRCA) series. Fans watching will experience modern, updated, instant graphics and motion graphics for all Pro Rodeo Tonight, Xtreme-Bulls and PRCA Tour broadcasts.

SNEAKY BIG’s talented animation team delivered a full suite of graphics to the PRCA including on-screen visuals such as displayed rider information, scores, statistic boxes, logos, lower thirds, transitions and more.

Small Change, Big Difference

Quality broadcast graphics with elevated visuals have a dramatic impact on the watching experience, especially when it comes to sports. The new Cowboy Channel graphics help bring the channel up to its rightful place beside other professional sports.

This spring, SNEAKY BIG will expand its work with the Cowboy Channel and take over live broadcasting for select rodeo events. As the partnership continues to grow, we may have to get Ralph a cowboy hat and some boots.

Are you the ultimate sports fan? Check out some of the client work we’ve done for groups like the Arizona Coyotes, GCU Men’s Basketball and The American Alliance of American Football.

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